Aldo Fabrizio Modica
How to Draft and Negotiate an Entertainment Agreement
In the digital age, access to protected works through social networks and technological platforms have become a default form of consumption of content by users. This has forced the entertainment industry to reinvent itself and structure its business model based on this new reality.
This workshop will analyze main aspects when drafting and negotiating contracts in the entertainment industry (musical, audiovisual and influencer advertising).Key issues to include payments and royalties; management of authors, artists and producers; assignment and exploitation of intellectual property and image rights; content distribution contracts; regulatory issues in promotions, advertising and marketing; organization of events; termination clauses, among other aspects.