Retail Companies and Intellectual Property. The Delicate Balance between Freedom of Trade and Infringement of Third-Party Rights

Diana Arredondo

Amazon - USA
Guadalupe García

Guadalupe García Crespo

Mercado Libre - Argentina
Juan Cichero

Juan Cichero

Mercado Libre - Argentina

Fernando Ponce

Cencosud S.A. - Chile

Laura Sansalvador

Arcor - Argentina

Retail Companies and Intellectual Property. The Delicate Balance between Freedom of Trade and Infringement of Third-Party Rights

The recent growth of the retail sector and the increase of the use of e-commerce by consumers, makes the role of companies in the sector as collaborators in the protection of IP rights increasingly important.

This panel will analyze the IP policies adopted by companies, the complaint mechanisms available to them and the main problems they face.

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