This work renders a global view on the Fashion Industry. From this perspec­tive, the following intellectual and industrial property–related legal aspects of the fashion industry are analyzed: licenses of certification marks related to certain qualities or characteristics of the products, the protection of techno­logies included in the so called “wearable technologies”, and fashion as an object of copyright (with special emphasis on the application of the concept of parody in the fashion industry). The work leads to some conclusions regar­ding available protection strategies and possible conflicts originating in the analyzed aspects.

In this document we present a specific item of the regulation of graphic or Mexico unnamed brands that provide indications of origin, in the light of in­ternational treaties, mexican legislation and case law of national courts.

A high percentage of distinctive signs requested and recorded in Industrial Property Offices, are comprised of simple and composite denominations, this means that a lot of controversies and oppositions arise from words, arbitrary, meaningful, imaginative, generic and usual. This article seeks to contribute new elements of analysis to understand the word as distinctive sign and its dynamic relationship with consumers highlights the need for and uses tech­nical tools and systematized as the dictionary of Americanisms or phonetic expertise in the defense and protection distinctive signs shaped by words.

Within this work we expose the problem of applying the “reverse burden of proof” in process patents and whether this figure operates automatically or necessarily must meet certain requirements. We will analyze if the legal institution of reversing the burden of proof is a separate institution and differs from the presumption juris tamtum or operates as a single legal structure.

This paper aims to develop, from a general perspective, how the Chilean le­gal system is responsible for protecting the different elements that make up one of the most valuable intangible assets of the company, as is his image. To this end, first consider what the image of the company, and then refer to their different mechanisms of protection, with a special emphasis on current regulations on industrial property and unfair competition.

Partiendo de curiosas anécdotas, algunas jurídicas y otras no, este ensayo analiza el progreso de la protección a las obras artísticas y literarias antes de que existieran las modernas legislaciones sobre el derecho de autor. Los egipcios, griegos y romanos en la antigüedad compartían algunas ideas so­bre la concepción de autoría, pero cada uno a su manera; las ideas religiosas de la edad media cambiaron la noción de “autor” y llevaron al primer “litigio” por un derecho autoral; la imprenta disparó la literatura y las monarquías de Europa inventaron las patentes y los privilegios para la comercialización de obras literarias; hasta que finalmente la Reina Ana promulgó su famoso estatuto de 1709-1710, reglamentando por primera vez el copyright; pero los franceses no se quedaron atrás, ideando su propio droit d’auteur. El ensayo concluye con un recuento de la tipificación del derecho de autor en América Latina y en el plano internacional.