Technology and Fashion …wearable technologies - ASIPI Buenos Aires 2016

Technology and Fashion …wearable technologies

From the “Fitbit” to the “Apple Watch”, the so called “technologies we wear” (“wearable technologies”) and the “smart clothes” are revolutionizing our relationship with the things that we wear, and become part of our clothing. Besides offering unprecedented opportunities, the “wearables revolution” has major challenges for trademarks, consumers and lawyers. This panel will examine the intersection of that “wearables revolution” with the intellectual property, consumer privacy and data security and will analyze strategies to navigate through this emerging and dynamic market.