Mr. Piva de Andrade is a lawyer, a registered industrial property agent and a partner of Dannemann Siemsen with 17 years of experience in the field of intellectual property law. His practice is focused on trademarks, copyright, unfair competition, right of publicity and sports. Gustavo has an extensive experience in ambush marketing disputes and is the lawyer responsible for a comprehensive anti-ambush marketing program conducted by the Brazilian Football Confederation (CBF). He counsels other important sports entities in strategic matters and litigates a wide range of IP cases in federal and state courts. He is graduated in law by the Federal University of Rio de Janeiro and has an LL.M in Intellectual Property Law by the Franklin Pierce Law Center (USA).