10:00 10qui, 10 set 2020 10:00:00 -040000.—11:30 11qui, 10 set 2020 11:30:00 -040000.

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Webinar: Brand Restrictions

Every day we see how restrictions are being applied to the use of trademarks to identify goods and services. It started with limiting the advertising of tobacco products; it continued with the limitation of the imposition of designs on these products and has continued with the generic packaging in which the brand practically disappears. More recently, restrictions have been placed on the use of trademarks and designs on certain sugar-containing products. This is a worldwide trend and it has become more acute recently. Somehow, without scientific support, it is thought that limiting the brand will limit or regulate the consumption of certain foods. Allusion is made to a clash of rights, between property and health. The idea of the webinar is to discuss the effects of these restrictions and verify their impact on the object that is intended with said measures.


10 de setembro de 2020
10:00 AM - 11:30 AM
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